MCA Handheld Device

mca3

mca2mca

Museum of Contemporary Art Denver Handheld Device Concept
by DU Collaboration, 2009
Medium: Photoshop, Illustrator, Flash, Final Cut

Client: MCA Denver
The Museum of Contemporary Art in Denver, Colorado wanted to incorporate a digital handheld device that allowed visitors to have an engaging interactive experience at the museum. The device was created to provide information about artwork, events, artists, and the library with video, audio, games, and more. Collaborating artists worked closely with MCA staff and designers to create a device that reflected MCA's branding and was easy to navigate by a variety of users.

Collaborators: Laleh Mehran, Christopher Coleman, Mark Lopez, Claire Bow, Daniel McGlynn, Amy Jones, Benjamin Zenner, Ross Branthover, Sarah Soriano, Kevin Moloney, Leo Kacenjar, Andrew Baldwin

Ghost Recon Presentation Concept Designs
Photoshop, Illustrator

GR_concept

Concept2

Brand Narrative Proposal/Presentation
by Sarah Soriano, 2010
Medium: Photoshop, Illustrator

Client: Brand Narrative
Brand Narrative, a social and media content agency, wanted to create a presentation to propose an online contest and news hub that would be available on Facebook and for the iPad. The design was created to look similar to the Ghost Recon Future Soldier website theme and color.

*Images were acquired by Games Press Ltd. All images are protected by copyrights, trademarks, service marks, international treaties and/or other proprietary rights and laws.

ERL Concept Design
Photoshop, Illustrator

Concept3

Concept2Concept1

ERL Concept Website and Logo
by Sarah Soriano, 2006
Medium: Photoshop, Illustrator

Client: U.S. Army Europe Regional Library
The U.S. Army Europe Regional Library wanted to revamp their logo before launching their new website. As the main library branch representing 42 other U.S. Army libraries in Europe, they wanted a clean and professional design. After several sketches, this concept design was meant to resemble a leaf that a "book worm" had taken a bite out of. Their new web site had to be designed to coincide with the new logo. I provided this and other concept designs.

Stichgirls T-Shirt Design
Illustrator

Stichgirls T-Shirt Design
by Sarah Soriano, 2006
Medium: Illustrator

Stich.com is an online clothing company specializing in women's wear and accessories.

ERL Website and Logo
Photoshop, Illustrator

AEL web2

AEL webAEL Logo

ERL Concept Design
by Sarah Soriano, 2006
Medium: Photoshop, Illustrator

As the main library branch representing 42 other U.S. Army libraries in Europe, the U.S. Army Europe Regional Library wanted a clean and professional looking design. This concept design was originally drawn as a leaf with a worm bite in it. The leaves and bites became simplified to become this final logo design for the library.The web design mirrors the arch of the logo and uses photos from various locations in europe.

Burgrestaurant Landskrone Menu
Watercolor, pen, Photoshop, Illustrator

Burgrestaurant Landskrone Menu
by Sarah Soriano and Susanne Hesler, 2005
Medium: Watercolor, pen, Photoshop, Illustrator

Client: Burgrestaurant Landskrone
Artist Susanne Hesler and I created a menu for a restaurant and biergarten in Oppenheim, Germany. They wanted to capture the elegance of the restaurant and the surrounding vineyards, castle and rivers. We took hundreds of photos of the area and put together a collage of historical and natural landmarks near the restaurant. We worked closely with the restaurant owner to ensure we created something beyond his expectations.

USAE Basketball Championship
Photoshop, Illustrator

U.S. Army Europe Sports and Fitness Basketball Championship
by Sarah Soriano, 2005
Medium: Photoshop, Illustrator

Client: Installation Management Agency Europe Morale, Welfare, and Recreation Sports and Fitness
The promotional items created for this event included fliers and posters distributed to all U.S. Army sports and outdoor recreation facilities all over Europe and newspapers advertisements in the European Stars and Stripes.

USAE Stars of Tomorrow
Photoshop, Illustrator

U.S. Army Europe Stars of Tomorrow
by Sarah Soriano, 2006
Medium: Photoshop, Illustrator

Client: U.S. Army Europe Entertainment program
Stars of Tomorrow is an annual talent contest for soldiers and family members in Europe. For the 25th anniversary, the client wanted the design to be recognizable from previous years but with a vintage feel. After experimenting with numerous photos of guitars, records and other musical items, the treatment of this microphone and type gave all printed and web elements for this event a nice old school touch.

The promotional items created for this event included fliers and posters distributed to all U.S. Army sports and outdoor recreation facilities all over Europe, newspapers advertisements in the European Stars and Stripes, and T-shirt design.

USFE Mountain Bike Championship Series
Photoshop, Illustrator

U.S. Forces Europe Recreation Mountain Bike Championship Series
by Sarah Soriano, 2007
Medium: Photoshop, Illustrator

Client: U.S. Army Europe Recreation
This event brings soldiers and family members to mountain bike races held all over Europe. The U.S. Army Europe Recreation program depends on motivating graphics for this event that catches bicycling enthusiasts' attention. The promotional items created for this event included Armed Forces Network radio and television advertisements, posters distributed to all U.S. Army recreation, sports and outdoor recreation facilities all over Europe, and local newspapers ads that included advertisements and frequent success stories about race winners and participants.

USAE Tournament of Plays
Photoshop, Illustrator

U.S. Army Europe Entertainment Tournament of Plays
by Sarah Soriano, 2006
Medium: Photoshop, Illustrator

Client: Installation Management Europe Morale, Welfare, and Recreation Entertainment program
This grammy style event is a formal awards ceremony where U.S. Army theatres from Germany, Italy, Belgium and the Netherlands compete for awards. After questioning several of the candidates, I found most of the excitement was about winning the trophies. I created this design in an effort to emphasize the elegance of the award statues.

Promotional items for this event included fliers and posters distributed to all U.S. Army sports and outdoor recreation facilities all over Europe and small and full page newspapers advertisements in the European Stars and Stripes.

USFE Ski Snowboard Championship
Photoshop, Illustrator

U.S. Forces Europe Recreation Ski and Snowboard Championship
by Sarah Soriano, 2007
Medium: Photoshop, Illustrator

Client: U.S. Army Europe Recreation
The recreation program needed a design that was attractive to a wide target market and could pull in more participants than previous years. I provided visually motivating graphics that became the ski and snowboard brand for several years. The title sponsor, Jeep, was very pleased with the look and how I handled the hierarchy of sponsors.

The design was applied to multiple items: T-shirts, badges, posters, water bottles, and more.

IMA-E CYS Booklet
Photoshop, Illustrator

Installation Management Europe Child and Youth Services Booklet
by Sarah Soriano, 2006
Medium: Photoshop, Illustrator

Client: Installation Management Europe Morale, Welfare, and Recreation Child and Youth Services
Child and Youth Services requested a small booklet that described the fees and services provided by Child and Youth facilities in Europe. After working closely with the program manager, I created hundreds of bright and colorful booklets that were dispersed to all Child and Youth facilities in Europe. This was created along with posters, fliers, and advertising in the European Stars and Stripes.

IMA-E CYS Operation Purple Camp
Photoshop, Illustrator

Installation Management Europe Child and Youth Services Operation Purple Camp
by Sarah Soriano, 2005
Medium: Photoshop, Illustrator

Client: Installation Management Europe Morale, Welfare, and Recreation Child and Youth Services
Operation Purple Camp helps military children deal with deployment. More than 2,000 campers participated in no cost camp adventures in the United States and overseas. Campers, ranging from ages 8 to 18, experience educational and challenging activities designed to bring children together that have experienced a deployed parent. Child and Youth Services in Europe needed a strong advertising and marketing campaign to start a buzz about Operation Purple Camp; I created fliers, posters, web and print advertisements that were distributed to all military communities in Europe.